Soul Circle
— Sprout —
Welcome to the Journey
The Loyalty Membership Programme
Soil to Soul Resorts · CLAY by Soil to Soul · Papa Homes by Soil to Soul
Stay closer — to nature, to the group, and to every return visit.
Built around the brand’s S.O.I.L. values — Soulful, Organic, Intimate, Local — Soil to Soul Circle rewards guests for staying closer across all three brands. The programme follows the same seed-to-tree idiom used in the group’s “Beej se Vriksh” leadership programme: a sprout grows into a sapling, and a sapling into a banyan — Soil to Soul’s symbol of roots and shade.
Stays at any of Soil to Soul Resorts, CLAY by Soil to Soul or Papa Homes by Soil to Soul count toward your tier.
Sprout · Welcome Tier
Soul Circle
— Sprout —
Welcome to the Journey
| Tier | Qualification | Positioning |
|---|---|---|
| Sprout | Sign-up (free, instant) | Welcome tier — every guest’s first step into the Circle |
| Sapling | 2 stays or ₹40,000 spend / year | Recognised regulars |
| Banyan | 5 stays or ₹1,00,000 spend / year | Top-tier guests, treated like family |
Stays at any of the three brands count toward tier progress. A Papa Homes stay moves a guest toward Banyan status at Soil to Soul Resorts.
The tier-discount model is designed to be simple to explain at check-in and easy to administer across properties.
An optional points layer (e.g. ₹1 spend = 1 point, redeemable for free nights) can be added in phase two once the tier model is established.
Each tier shares the Brown CLAY and Parchment frame and the seed-to-tree growth motif. Badge colour signals tier at a glance.
Soul Circle
— Sprout —
Welcome to the Journey
Soul Circle
— Sapling —
Growing Together
Soul Circle
— Banyan —
Rooted in Privilege
Three stages of belonging — compare at a glance, then grow with every stay.
Free sign-up · Instant
Plant a Tree with every 5 stays — digital certificate
2 stays or ₹40,000 / year
Everything in Sprout, plus:
Adopt a Banyan — tree updates from our sustainability work
5 stays or ₹1,00,000 / year
Everything in Sapling, plus:
Roots Club after 3 years — lifetime 15% + Tree of Gratitude
*Subject to availability. Benefits apply on direct bookings across Soil to Soul, CLAY & Papa Homes.